B—Line is a company specialised in designer furnishings which, ever since its beginnings, has manufactured contemporary products along with evergreen icons from the past, such as Joe Colombo’s famous Boby storage trolley. Solid, transversal and flexible designs, the result of collaborations with international designers and of an exclusively Italian production.
B—Line is a company, brainchild of its founder, Giorgio Bordin, that restores life to several historical icons of design on the Italian scenario. These are works that have disappeared over the years, made obsolete by the unrelenting ferment of a market that is brimming with innovation. Of the products re-edited, some have made history “contaminating” many facets of art and design, such as Joe Colombo’s famous Boby.
From the very beginning, side by side with its re-editions, B—Line places contemporary furnishing accessories, resulting from collaborations with international designers. Tangible, factual and transversal projects that have the responsibility and honour to co-exist with the great cornerstones of design and to encourage, in terms of style and character, a smooth switch from home environments to working spaces and from outdoors to indoors, areas that are increasingly hybrid and mercurial, as demanded by contemporary lifestyles.
B—Line outfits smart working
15 September 2020

The recent pandemic health emergency has brought about a veritable social revolution, in daily, economic and even urban life. Above all, the lockdown has forced millions of people to work in remote mode.
This affords many advantages: cost savings for companies, reduced pollution, growth in productivity, more effective organizational models, expansion of digital culture, more time for family, social life and daily tasks. On the other hand, working from one’s own home space mainly implies a mental change, a new lifestyle and a certain amount of self-discipline to preserve the boundaries between the various activities; personal contacts decrease, there is no immediate exchange, no coffee breaks and brunches outside the office, and one tends to neglect appearance and attention to clothing.

The home becomes an office and the office becomes a home: these environments merge and diversify.
In this contemporary evolution, transversal furnishings are essential, such as the Tran Tran maxi table, Maddalena Casadei’s precursor project which unites working, eating and meetings in hybrid spaces, without forsaking design. Or like the Bix armchair by the Zanellato/Bortotto duo, a creation which, with its natural elegance, fits perfectly into multi-purpose environments, making it formal and suitable for an office, especially in the version on casters, but also cosy and comfortable for the living room.

Needing to organize storage space, the iconic Boby trolley by Joe Colombo is a must. Compact and essential, it is a supportive and inseparable companion, equipped with drawers and shelf to store or rest materials of all types. Movable on wheels and nomadic by nature, it adapts to the most varied contexts and can easily dovetail domestic and professional use.

Times are changing, and B—Line’s flexible and functional furnishings effortlessly adapt to new needs.