B—Line is a company specialised in designer furnishings which, ever since its beginnings, has manufactured contemporary products along with evergreen icons from the past, such as Joe Colombo’s famous Boby storage trolley. Solid, transversal and flexible designs, the result of collaborations with international designers and of an exclusively Italian production.
B—Line is a company, brainchild of its founder, Giorgio Bordin, that restores life to several historical icons of design on the Italian scenario. These are works that have disappeared over the years, made obsolete by the unrelenting ferment of a market that is brimming with innovation. Of the products re-edited, some have made history “contaminating” many facets of art and design, such as Joe Colombo’s famous Boby.
From the very beginning, side by side with its re-editions, B—Line places contemporary furnishing accessories, resulting from collaborations with international designers. Tangible, factual and transversal projects that have the responsibility and honour to co-exist with the great cornerstones of design and to encourage, in terms of style and character, a smooth switch from home environments to working spaces and from outdoors to indoors, areas that are increasingly hybrid and mercurial, as demanded by contemporary lifestyles.
Contemporary contaminations at the B—Line stand
5 April 2019

Designed by Maddalena Casadei, the layout of the B—Line Stand for the 58th Edition of the Salone del Mobile describes the evolution of a Company that knew how to seize the contemporary transformations in the way of living, working and moving about, all activities that, without distinction, flow into environments that are increasingly flexible and transversal.

Furnishings and accessories offer different functions and are by now common denominators for contract, home and office solutions, designed for hybrid spaces permeated by on-going dialogue.

In this informal and dynamic framework, the central area of the exhibition space is reserved for two paired Tran Tran tables, creations of the same Milanese designer that conceived the stand itself. Convivial and generous, Tran Tran invites all to meet, converse, work or relax: maximum flexibility and soft, rigorous lines, combined with B—Line’s preferred seating solutions.

A new livery for Boby as well, proposed in the honey and verdigris colours, an absolute preview at the Salone.
All 2019 B—Line new entries will be present at Milan’s forthcoming Salone del Mobile, Hall 10, Stand E16.